Marketwise Strategies informs and helps shape strategic decisions within universities, other HE providers and sector bodies. Through bespoke, in-depth research and consultancy it brings a sharper focus to external and internal issues.
Working in HE continuously since 2006, it has de-risked major initiatives in areas from portfolio to internationalisation, and from brand/reputation to technology commercialisation.
Projects include: horizon scanning for skills requirements; assessing online learning markets in the UK and internationally; improving internal communications; brand propositions research; consultancy to strengthen market insight capacity; governance research; de-risking campus developments; market assessments in executive education and CPD markets; and strengthening business engagement.
Marketwise Strategies delivers exceptional value, high impact consultancy and robust research – delivered sensitively, by a highly skilled team with a background in HE teaching, research and management.
Its work beyond HE, with professional bodies and other knowledge-focused, not-for-profit organisations, and with technology companies, provides a breadth of understanding and knowledge of employer perspectives. This helps to enrich Marketwise Strategies’ work in HE – especially in STEM subjects.
Marketwise Strategies is a Market Research Society Company Partner.
Legal status Limited company
VAT registered Yes
Phone 0191 2614426